Developed a full visual identity for GES’s new in‑house production studio, created to support the organisation’s expanding video and photography capabilities. The system needed to be bold, modern, and highly flexible, working seamlessly across digital content, physical studio space, and production workflows.

Positioned the studio as an innovative, agile, and creatively driven hub within GES. Ensured the identity reflected digital‑first storytelling while supporting the practical needs of a working production environment. Branding was integrated from the outset of the studio build, allowing design, space, and function to work together cohesively.

Delivered a complete identity system including logo design, visual language, motion direction, and brand assets tailored for video and photography output. Extended the brand into the physical environment by supporting the selection of furniture, colour finishes, and spatial elements, ensuring the studio’s physical space reinforced its creative purpose.

Established a strong brand foundation for the studio, improved recognition across digital channels, and created a visually coherent environment that elevated both internal production quality and external perception. The branded studio now serves as a flagship creative space within GES.

Led the full creative vision for the studio, from brand development to spatial direction. Guided the team through concept development, shaped the visual storytelling approach, advised on layout and positioning, and ensured every design decision supported the studio’s creative and functional goals.